TrackingPoint - AR Series Google Glass Wearable Integration

TrackingPoint’s streaming capabilities feature the ability to stream the view from the scope to any device compatible with android or iOS apps. We leveraged this when Google Glass first hit the market and was getting large amounts of press coverage. This video went viral and reached millions by leveraging the attention from Google Glass overlaid with TrackingPoint's tech. The video spread like wildfire, rising to front page of Reddit and becoming a meme. Just type "trackingpoint" into any giphy keyboard to see dozens of clips from this video, showing just how far it penetrated the social conversation around technology and firearms.

Client: TrackingPoint
Producer: Wise Visuals
Directed, Shot, and Edited by Jonathan Mayo-Buttry
Cast: Anson Gordon
Voiceover: Oren Schauble
Back to Top